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The idea dates back to the early 1980s. Developers were asked to come up with a water-based cleaning agent that could bring mineral hydrocarbons to a stable watery stage and modify them into a highly biodegradable form. Then the micro-organisms that occur everywhere in nature would have to be made capable of multiplying rapidly and massively in order to eliminate the pollutants. The components of this unique agent had to be highly biodegradable too. The agent itself had to be harmless to man and the environment.

According to projections at the time, the greatest marketing potential was in the industrial cleaning sector:

* The new agent would be a viable alternative to the usual environmentally-unfriendly solvents and/or cleaning agents, especially those based on CFCs.
* The new agent would fill a need in water-treatment systems by speeding up the biological breakdown of mineral hydrocarbons.
* The new agent could be used for cleaning surfaces, large or small, polluted by oil and/or other mineral hydrocarbons (e.g. gasoline, diesel oil, etc.) in any natural environment.